The course was centered around the value of salesmanship in the tourism industry, providing a dynamic process where every participant found interactive space to express their curiosities and needs.
It took place in Bucharest, from November 13th to 14th, 2023, and covered essential aspects and crucial techniques of the sales process:
• Highlighting the interconnectedness of sales, marketing, reservations, and revenue management.
• Identifying markets and types of clients.
• Relationship building - First impressions and fostering connections.
• Qualification - Discovering and qualifying opportunities.
• Perfecting skills to promote the hotel and destination.
• Securing commitment and closing the sale.
• Supporting the customer through the entire buying process.
• Detailed account management through research, outreach, networking, and communication.
We feel honored to have shared our knowledge with a group of passionate hospitality professionals who came from all over the country to participate in the winsed.swiss course.